Privacy Policy

Updated September 2024: Carefully read this Privacy Policy as it governs your access to and use of Path CCM, Inc. d/b/a Rula Health (“Rula”)’s website located at https://rula.com (our “Website”). Your acceptance of, and compliance with, this Privacy Policy is a condition to your use of the Website:

Scope of this Privacy Policy

This Privacy Policy applies to all sections of our Website other than the “Find Care” Section of the website. For purposes of how Rula handles your information on the “Find Care” section, please visit Rula’s Notice of Privacy Practices. We will only use and disclose your Protected Health Information in accordance with this Notice of Privacy Practices.

This Privacy Policy describes how this Website may collect, use and disclose information from or about you. This Privacy Policy is incorporated in and is part of our Terms of Use. Any terms used in this Privacy Policy that are not defined have the same meaning as in our Terms of Use. By accessing and using our Website you affirm that you have read the Terms of Use and the Privacy Policy and that you understand, agree to, and acknowledge all the terms contained in both of them. If you do not agree to be bound to the Privacy Policy, you should stop using the Website.

How We Collect and Use Personal Information

When you visit our Website, we may collect information about you that may personally identify you (i.e., your personal information such as name, mobile number, or email address) when you voluntarily give it to us through the forms submission on our Website or when you initiate contact with us.

When you visit our Website, we may store or retrieve information from your browser, computer, or mobile device, mostly in the form of cookies in the form of small text files. This information might be about you, your preferences or your device, and is mostly used to remember your preferences and make the Website work as you expect it to. The information does not usually directly identify you. You acknowledge and agree that we may use and store any such information about you in accordance with our Privacy Policy.

Information We Collect

Personally Identifiable Information: This includes but is not limited to: name, phone number, email, state, and license type. You directly provide Rula with most of the personally identifiable information we collect. We collect personal information and process personal information when you, for example: submit your information via our provider sign up page or share personal information within the chat feature on our provider help pages.

Non-Personal Data: As you interact with our Website, we may also collect information about your browsing history or certain other information that is not Personally Identifiable Information through your use of and visits to the Website and our use of a variety of technologies, including, but not limited to, cookies, tags, beacons, and other tools. The types of non-personal data collected on our Website through the use of these, and other tools as Rula may add from time to time, may include: the search terms you used, browser information, computer type, operating system, page visits, referring pages, platform type, date/time stamp, etc.

Essential cookies will be stored on your device when you visit our Website. You can’t turn these off. You may explore setting options on your device and browser for limiting the use of cookies. However, limitations of the use of cookies may result in some inconvenience in your use of the Website due to limited functionality.

IP Address: Your IP Address is a number that is automatically assigned to the device that you are using by your Internet Service Provider (ISP). An IP Address is identified and logged automatically in our server log files whenever a user visits the website, along with the time of the visit and the page(s) that were visited. Collecting IP Addresses is standard practice on the internet and is done automatically by many websites. We use IP Addresses for purposes such as calculating website usage levels, helping diagnose server problems, for compliance and security purposes, and administering the Website.

How We Use Your Information

We collect information about you in the normal course of business in order to serve you better and to operate the Website and our business, including as follows:

To communicate with you: to contact you or provide you with information that is related to the Website.
For advertising and marketing purposes
To operate, maintain, supervise, administer, and enhance the Website, including monitoring and analyzing the effectiveness of content on the Website and aggregate usage data.
To provide you with a tailored and user-friendly experience as you navigate our Website.
To gather information on users’ demographics, interests, and behavior based upon information provided during use of our Website.
Anonymize and aggregate information for analytics, reporting, and other business purposes.
To develop, test, improve, and demonstrate the Website.
Any other purpose with your consent.

We may also use the information we collect about you:

To respond to your inquiries and fulfill your requests.
To inform you about important information regarding the Website or services which may interest you or changes to terms, conditions, and policies and/or other administrative information.
To deliver marketing communications that we believe may be of interest to you;
To verify your identity and/or location (or the identity or location of your representative or agent) in order to allow access to your services, conduct online transactions and to maintain measures aimed at preventing fraud and protecting the security of your personal information.
To allow you to participate in surveys and other forms of market research;
To send you emails regarding system downtime and/or changes to this Privacy Policy or the Terms of Use.
For business purposes, including data analysis, audits, developing and improving services, enhancing the website, identifying usage trends and determining the effectiveness of web pages.
For risk control, for fraud detection and prevention, to comply with laws and regulations, and to comply with other legal process and law enforcement requirements.

How We Share Personal Information

We do not sell your personal information to third parties. We only disclose your information with third parties in the following ways:

To Affiliates: We may disclose your personal information to any of our affiliates and/or subsidiaries for the purposes of providing services to you.
To Service Providers: We may disclose your personal information to our service providers. These service providers have access to the personal information necessary to provide services to you and Rula, and may not use it for purposes other than to provide services to you and Rula.
For Compliance with applicable laws or with law enforcement: We may disclose your personal information in response to law enforcement requests, court orders or subpoenas, and other legal processes in compliance with applicable laws, regulations, and contractual obligations. We may disclose your information to law enforcement agencies or other governmental bodies if we suspect improper use of our Platform.
For Marketing and Advertising purposes: we may share information with our vendors and service providers who assist us in our marketing and advertising efforts.
For Business Operations: In the event of a sale, merger, or other business operation function we may transfer your personal information we have collected to relevant third parties involved in the business transaction or operations.
For Other Purposes: We may disclose your personal information to enforce any applicable Terms of Use and to ensure the safety and/or security of the Website, users, and providers.

Social Networks

Features of Rula’s Website permit you to initiate interaction between Rula’s Website and third-party social networking websites and platforms. Clicking those links will allow you to access Rula’s pages on certain third-party social networks such as Facebook, Instagram, and LinkedIn, as applicable. Clicking on those links may entail that social network collecting and/or using your data and personal information. If you “like”, “share” or “repost” information onto those social networks your personal information may be publicly displayed by the third party. You may consult the privacy policies of the third-party social networks to understand more about how your information is collected and used by them.

Links to Other Sites

Our Website may contain links to external websites or services. Rula does not maintain these sites and is not responsible for the privacy practices of those external sites or services. You may consult the privacy policies of external sites to understand more about how your information is collected and used by them.

Security

In order to prevent unauthorized access to your personal information, we have reasonable physical, technical, and administrative safeguards in place to protect it. We also comply with all applicable laws regarding data privacy and follow accepted industry standards to protect your personal information in transit and while we store it. Nevertheless, these safeguards are not 100% guaranteed to protect against unauthorized access, use, and disclosure of your personal information.

International Users

Our Website is not intended for use by and is not directed to users outside the United States, including any users located in the European Union. By using and accessing our Website, users who reside or are located in countries outside of the United States agree and consent to the transfer to and processing of their personal information on servers located outside of the country where they reside, and that the protection of such information may be different than required under the laws of their country of residence or location.

Updates

Rula reserves the right to update this Privacy Policy from time to time. Non-material changes to this Privacy Policy become effective when the revisions are posted on the Website. For material changes, Rula will email users and post the new version of the Privacy Policy on the Website. We suggest you review the Privacy Policy on our Website to stay informed about how we may collect, store, use and disclose your personal information.

Contact Us

If you have any questions about our Privacy Policy, you may contact us via email at privacy@rula.com or call our Support Contact Center at (323) 205-7088.